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  • MEDIA & MARKETING

  • MEDIA WORLD
    29 August 2010  By Catherine O'Mahony
    Silly season going out with a bang

    Online news service to start charging PR firms
    29 August 2010  By Catherine O'Mahony
    Three years ago, former journalist Douglas Dalby established Ireland’s first online press release service for journalists.
    Coors Light launches heavyweight TV campaign
    29 August 2010  By Catherine O'Mahony
    Lager brand Coors Light, which has been growing its volume and share against trend in a generally shrinking beer market, is investing more than €1.5 million in a new Irish-made TV campaign this autumn.
       
  • THE INSIDE TRACK

  • Top 100 grocery brands
    29 August 2010  
    One in five grocery items is now private label, according to Checkout Magazine’s latest survey of the top 100 brands. However, Coke remains the top brand in Ireland this year, followed by Avonmore and Brennans.
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