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  • MEDIA & MARKETING

    • Radio stations turned off by broadcast levy
    Sunday, March 07, 2010  
    There seems to be no end in sight to the row over the controversial BAI levy, writes Catherine O’Mahony

    Lucrative Tesco accounts move to Initiative Media
    Sunday, March 07, 2010  By Catherine O'Mahony
    McConnells integrated is losing Tesco’s giant media account to Initiative Media.
    Red FM to take legal action against Ipsos MRBI over radio listenership figures
    Sunday, March 07, 2010  By Samantha McCaughren
    Cork radio station Red FM is to take legal action against the company which carries out the JNLR surveys of radio listenership, Ipsos MRBI, after revelations that some of the station’s listenership numbers have been incorrect.
    		   
  • THE INSIDE TRACK

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  • MORE MEDIA & MARKETING
    • Zoo TV part of the big picture
    Sunday, March 07, 2010  
    Dublin Zoo marketing director Veronica Chrisp hopes to use a TV documentary to raise the zoo’s profile. Catherine O’Mahony reports
    Media World
    Sunday, March 07, 2010  By Catherine O'Mahony
    How Toyota turned it around
    Truvo offers bespoke website service to SMEs
    Sunday, March 07, 2010  By Catherine O'Mahony
    Truvo Ireland, the company behind the Golden Pages, is offering a new bespoke website service for small and medium businesses.

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